Every single business owner started their business for a reason. Whether it was to pursue a lifelong passion, to give yourself an outlet for all your creativity or because they didn’t want to work for other people any more – every business owner has a ‘why’. But if you’ve been doing it for a while, it’s easy to lose sight of what that ‘why’ was, leaving you feeling a bit disconnected from your business, or realising your business has drifted from what you originally wanted it to be. So as we start to ease out of lockdown, now is the perfect time to take a long, hard look at your business, remember what your ‘why’ was, and compare the idea to the reality.
Your ‘Why’ Can Change
One of the important things to remember as a business owner is that your ‘why’ doesn’t have to stay the same. We often talk with business owners who started their business for one reason, but after a few years find that the reason they keep doing it is completely different. For example, they might have started their business because they didn’t want to work for other people any more, but after a few years they realise that their business is a fantastic outlet for their creative ideas and gives them the flexibility to spend more quality time with their family. And that’s OK! Never feel guilty if your ‘why’ has changed over the years – just acknowledge that change, and look at what changes you could make in your business to ensure it meets the needs of your new ‘why’. For many people, that can be a bit scary – but it doesn’t need to be! Think of it as you evolving into a new form – one that can bring you joy and fulfilment every day.
Why Outsourcing To A VA Can Help
Unfortunately, burnout is a fairly common thing in the business owner community. A lot of the time, business owners are so caught up in keeping their business running, they lose sight of the bigger picture. The piles of tedious but necessary jobs required to keep a business going add up, and after your third week in a month raising invoices, chasing those invoices when they go overdue, making sure your accounts are submitted and building connections for your business, it can all get a bit much. And if you fall behind because you’re so busy, then it can feel almost insurmountable – especially after the year we’ve had!
That’s where a VA comes in. Working with a VA allows you to outsource the tasks you don’t like doing, or the ones that take up too much time and keep you away from your core business. After all, you didn’t become a business coach so that you could spend all of your time sorting paperwork and cold-calling people for more business. You did it to help business owners grow – so free up your time to focus on that! Outsourcing allows you to free up your own time by giving those jobs to someone else, so you can use that time to do the fulfilling part of your work.
Reconnect With Your Why
At the end of the day, I like to think that as a VA my job is to help business owners to reconnect with their why. You know why you really started your business, and after the hard year we’ve all had, it’s time to reconnect with that why and find your spark again! Don’t let the stress and disillusionment of the last 18 months take hold – instead hire someone to help you keep things going. A VA can help you work more efficiently, save some money (essential in current times!) and rediscover the fire that makes you an amazing business owner.
At Your Admin Hub, we love working with business owners who love what they do, and we love helping them rediscover that passion even more. If you would like to know more about how a VA can help improve your business and your mental health, please just get in touch with the team today.